American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Macy’s trademark decision confirms importance of surveys
July 3, 2017
Pairing print with online units results in ad uplift of 53pc, spurs sales: Vogue, YouGov
June 30, 2017
Kenzo World receives 8 awards, including Titanium Lion at Cannes Lions
June 30, 2017

Retailers consistently miss out on valuable YouTube engagement: report
June 30, 2017
5 ideas for luxury brands to boost ecommerce
June 30, 2017
State of luxury events – Luxury Memo special report
June 29, 2017

Goodwood brings luxury auto brands together for unique pushes
June 29, 2017
Number of UHNWIs worldwide will continue to rebound: Wealth-X
June 29, 2017
Online retail routinely sacrifices loading speed for features, potentially losing customers
June 29, 2017

Luxury brands, cheap domains: Why retailers are losing the fight against online impostors
June 29, 2017
Ferragamo reaffirms sustainability commitment with actionable efforts
June 28, 2017
3 things new luxury brands can teach established marketers
June 28, 2017

Interests, leisure activities represent divide between affluents and wealthy: report
June 28, 2017
McLaren invites festivalgoers to assemble a supercar
June 28, 2017
Hennessy visualizes layers of flavors, aromas in JonOne-designed bottles
June 27, 2017

Will duty-free shopping’s popularity incite a retail bounce back?
June 27, 2017
Selfridges doubles as a performance space to save London’s music
June 27, 2017
Playing to ego: Targeting the new generation of ultra-high-net-worth individuals
June 27, 2017

Aston Martin touts bespoke capabilities as Henley Regatta sponsor
June 26, 2017
Breguet fetes 216th year since tourbillon’s patent
June 26, 2017
Today’s new vehicles are of higher quality than ever before: J.D. Power
June 26, 2017

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions