American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
How to pick the perfect event venue
April 24, 2017
Land Rover builds equestrian awareness via Kentucky competition
April 21, 2017
Gamification marketing to overtake traditional media spend: Fashionbi
April 21, 2017

Madison Avenue’s annual Watch Week returns this May
April 21, 2017
China on pace to become most important yacht market: report
April 21, 2017
How retailers must evolve the bricks-and-mortar experience with tech
April 21, 2017

Champs Elysees shooting results in death of two Paris police officers
April 20, 2017
Bulgari furthers mission of supporting Italian art and history
April 20, 2017
Ritz-Carlton bolsters creative expression via European photo tour
April 20, 2017

Luxury department stores may become obsolete with younger generations
April 20, 2017
Ferragamo goes orange for Earth Day
April 20, 2017
Consumers desire loyalty programs and luxury brands can help: report
April 20, 2017

Travel retail versus grey market: Luxury’s global challenges
April 20, 2017
Kering’s 2017 Women in Motion talks are ode to female film contributions
April 19, 2017
Print’s dominant role in luxury ad spend to succumb to digital: Zenith
April 19, 2017

Bricks-and-mortar remains important for apparel, accessories but online is vital
April 19, 2017
The secret narratives of new luxury
April 18, 2017
Millennials’ appetite for luxury is growing: report
April 18, 2017

Chinese market commands localized insights for foreign brand success
April 18, 2017
Michael Kors walks with influencers in new campaign tier
April 18, 2017
Luxury has “spring in step” thanks to China, returning tourist flows
April 17, 2017

LATEST HEADLINES
MOST POPULAR
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions