American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Moët inspires women to reach potential via social nominations
December 1, 2016
76pc of marketers prioritize social over other mediums for product debuts
December 1, 2016
Madison Avenue BID to spread holiday cheer, retail traffic in charitable shopping fair
December 1, 2016

Top 4 mistakes that video marketers make
December 1, 2016
Calvin Klein to stage co-ed runway show for Raf Simons’ debut
November 30, 2016
Ferrari auctions off last LaFerrari to benefit earthquake victims
November 30, 2016

Gucci boasts strongest digital performance among fashion brands: L2
November 30, 2016
5 ways to use real-world insights and data analytics to engage with consumers visiting stores
November 30, 2016
App marketing tips for this holiday season
November 30, 2016

Re-establishing the identity of the real Swiss watch
November 29, 2016
Bulgari pays homage to Roman influence in Madrid exhibition
November 29, 2016
Luxury travel industry to reach $1.2B by 2020: report
November 29, 2016

Auctionata/Paddle8 creates context for sales with live storytelling
November 29, 2016
Bottega Veneta to present joint men’s and women’s shows
November 28, 2016
71pc of retailers have insufficient omnichannel processes: BRP
November 23, 2016

Net-A-Porter encourages Black Friday sales via CSR tie-in
November 23, 2016
Dressing up the ecommerce experience for beauty enthusiasts
November 23, 2016
A cautionary in-app mobile advertising tale for Thanksgiving
November 23, 2016

Luxury retailers get in on Black Friday as consumers plan to spend more
November 22, 2016
Women, Asia Pacific will lead luxury apparel market to $60.7B value by 2024
November 22, 2016
Vacation destinations on the cusp of change are most desired
November 22, 2016

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions