American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
5 strategies to attract the affluent shopper
November 7, 2016
Who What Wear turns 10 with shoppable exhibit powered by Neiman Marcus
November 4, 2016
Rolls-Royce’s Art Programme fosters creativity at Art Basel Miami Beach
November 4, 2016

Nuances of influencer marketing: Building successful partnerships in luxury
November 4, 2016
Preparing for the digital holiday rush
November 3, 2016
Furla fine-tunes art advocacy mission with newly inked partnership
November 2, 2016

Physical retail to continue global perfumes’ market domination: report
November 2, 2016
Louis XIII serves cognac-centered tasting atop Four Seasons Hotel New York
November 2, 2016
Storytelling and beaver dams: GoPro to Snap
November 2, 2016

Newly minted super rich leaking into accessible luxury: BCG
November 1, 2016
Affluent consumers to decrease luxury market spend, says Luxury Institute
November 1, 2016
Desktop will dominate online transactions until mobile expedites checkout process: report
November 1, 2016

SMS helps retailers with sales and customer engagement
November 1, 2016
Peninsula Paris invites guests to sit for studio-quality portraits
October 31, 2016
Bugatti’s multigenerational artistic talent subject of museum exhibit
October 31, 2016

Luxury brands take on breast cancer fight with stories, encouragement
October 31, 2016
US most likely country to see high-net-worth Chinese immigration
October 31, 2016
Ad:tech New York Nov. 2-3 is harbinger of makeover for 20-year-old digital conference pioneer
October 31, 2016

Experience key as mobile moves to center of planning and strategy
October 31, 2016
Luxury brands seek modernization via customer service: L2
October 28, 2016
Ralph Rucci, Andre Leon Talley and Robert Burke to speak at 18th annual New York Fashion Conference
October 28, 2016

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions