American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
The Amazon effect: Is there a new player in the fashion retail space?
July 28, 2016
Customers are lazy. Are marketers ready to pick up the slack?
July 28, 2016
Shopper marketing influences long-term behavior in digital age: report
July 27, 2016

Localization key to reaching digitally advanced, well-educated Middle Easterners
July 27, 2016
80pc of consumers would be wary of automaker after data breach: report
July 27, 2016
Rallying cry for transparency should mean more revenue for mobile publishers
July 27, 2016

Retailers must prioritize SEO, emails and guided selling to drive growth
July 26, 2016
As mobile conversion rate stagnates at 1pc, time to reassess responsive Web design?
July 26, 2016
Tesla unseats Porsche as ideal brand with intuitive technology: report
July 25, 2016

To move forward, Snapchat must look to Instagram
July 25, 2016
Perfume marketing based on nostalgia syncs best with consumer behavior
July 22, 2016
Chinese travelers plan to increase overseas spending: report
July 22, 2016

The luxury antifraud experience for luxury buyers
July 22, 2016
Trump brand premium has vanished since announcing presidential candidacy
July 21, 2016
How luxury brands engage the mobile-savvy customer
July 21, 2016

Yes, app marketers, you do need a message center
July 21, 2016
China’s luxury goods increase in price as affluent classes swell
July 20, 2016
88pc of marketers invest in mobile to match escalating demands: report
July 20, 2016

Big mistakes that app marketers make daily
July 20, 2016
What is wrong with your mobile loyalty program and how to fix it?
July 20, 2016
Four Seasons Macau gathers newly engaged for wedding planning bootcamp
July 19, 2016

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions