American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Wait time between runway and retail is consumer turn-off: Fashionbi
June 20, 2016
WeChat offers underused direct-marketing possibilities for brands: L2
June 20, 2016
Story is key to wooing today’s affluent consumer
June 20, 2016

LVMH Prize winner hailed as “heroine of menswear”
June 17, 2016
How should brands respond when an ambassador makes headlines?
June 17, 2016
Native social ads grab bigger slice of location-targeted ad spend: report
June 17, 2016

Trends in the Los Angeles real estate market
June 17, 2016
Riposte to Scotty Moore’s screed to CMOs to stop all mobile advertising immediately
June 17, 2016
Millennials more motivated by deals, service than retailer values: report
June 16, 2016

Cyber attack damages cost 10-20x more than expected: Deloitte
June 16, 2016
LVMH embraces pioneering spirit in Solar Impulse mentoring effort
June 15, 2016
Chanel’s handbag pricing outpaces rising inflation rates
June 15, 2016

Bridging in-store, ecommerce channels surefire way to increase revenues: Contactlab
June 15, 2016
Turkey, Sweden brace housing market as Asia, Europe fade
June 15, 2016
Asian consumers’ preferred travel destinations reveal retail expansion opportunities
June 15, 2016

What devices can tell us about consumer intent
June 15, 2016
Ecommerce growth will slow over next 3 years: BCG
June 14, 2016
Chandon to host its squad at invite-only fete in New York
June 14, 2016

Using high-impact ad units for immersive content
June 14, 2016
Second Annual Family Polo Day celebrated at Greenwich Polo Club
June 14, 2016
Luxury marketers are in the happiness business
June 14, 2016

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions