American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
SMS is no longer the ugly duckling of marketing
March 22, 2016
Kering opens debate to draw attention to cinematic inclusivity
March 21, 2016
Maserati celebrates Italian culture through Royal Academy of Arts alliance
March 21, 2016

Mainland Chinese consumer confidence tops that of Hong Kong peers: report
March 21, 2016
Travelers interested in history and culture of locale: Fairmont
March 21, 2016
Amazon’s lessons for luxury
March 21, 2016

Barbie opens dream closet to explore high-fashion, culture
March 18, 2016
Valentino joins forces with Rome Opera as costume couturier
March 18, 2016
95pc of email marketing deemed irrelevant by recipients
March 18, 2016

Northrop & Johnson looks to luxury horizons for creative marketing initiatives
March 18, 2016
Tires, text messages present customer satisfaction opportunities for dealerships
March 18, 2016
Digital product development does not end on launch day
March 18, 2016

Ralph Lauren boasts most successful seamless omnichannel experience: report
March 17, 2016
Luxury: What better word is there?
March 17, 2016
5 best-practice tips for mobile proximity messaging
March 17, 2016

Fratelli Rossetti sources handcrafted talent for months-long event series
March 16, 2016
Supercars, SUVs rule Geneva as brands target affluent locals and youth markets
March 16, 2016
7 best-practice tips for mobile video advertising
March 16, 2016

Smythson touts cabinet of curiosities for Madison Avenue opening
March 15, 2016
Piaget puts distinctive style on display through Art Dubai sponsorship
March 15, 2016
6 ways to disrupt shopping cart abandonment
March 15, 2016

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions