American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Louis Vuitton enters rugby field via branded trophy case
September 9, 2015
Givenchy furthers runway democratization with New York viewings
September 9, 2015
Small, dynamic markets in Sub-Saharan African key to retail expansion: A.T. Kearney
September 9, 2015

3 ways to approach mobile measurement
September 9, 2015
Boodles fights cancer with black tie boxing affair
September 8, 2015
5 businesses that benefit from data science
September 8, 2015

56pc of Chinese consumers expect products unavailable in China while abroad: survey
September 4, 2015
LVMH to offer inside look at houses through public event
September 3, 2015
Instagram’s interaction rate for branded posts plummets as competition grows: Forrester
September 3, 2015

Pope Francis opts for Jeep, not Mercedes, in US visit
September 3, 2015
Four Seasons revs up its Formula 1 “extraordinary” experience
September 3, 2015
Peninsula crafts family memories via SnowPage holiday effort
September 2, 2015

$50B UK luxury market could almost double by end of decade
September 2, 2015
Kering releases star-studded PSA to combat sexual assault
September 2, 2015
FTC issues new social media and endorsement guidance
September 2, 2015

Givenchy opens upcoming runway show to the public via ticket giveaway
September 1, 2015
Department stores fight to remain relevant with omnichannel efforts: report
September 1, 2015
Why 40pc of independent retailers will not provide contactless payment
September 1, 2015

Marketing to China’s millions: Make social media a priority
September 1, 2015
Lanvin’s Alber Elbaz offers introspective exposure via photography
August 31, 2015
Amazon is already pilfering the luxury market: report
August 31, 2015

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions