American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
43pc of consumers prefer to shop online: IBM
January 20, 2015
Global interest in haute horlogerie increases 23pc: report
January 20, 2015
Cunard fetes 175 years with with one-time cruise packages
January 20, 2015

Pictures from Luxury FirstLook: Strategy 2015
January 20, 2015
Bally briefcase holds Academy Awards ballots
January 16, 2015
Avoid the deadly sins of luxury marketing: Wealth-X exec
January 16, 2015

Land Rover rejects hibernation in UK this winter
January 16, 2015
Wearables and Internet of Things: That’s where the smart money is
January 16, 2015
Van Cleef & Arpels reinforces artistic ties with ballet sponsorship
January 14, 2015

Collective wisdom may outshine individual insights
January 14, 2015
Luxury is experiencing 3.4pc growth per year: report
January 13, 2015
Meeting mobile’s challenges with gaming strategy
January 13, 2015

Australian luxury retail growing by 9.8pc: report
January 12, 2015
Data-driven marketing strategies see 47pc increase in consumer loyalty
January 12, 2015
Bloomingdale’s speaks to sports fans with NBA campaign
January 12, 2015

Ritz-Carlton to present insight to brand at symposium
January 12, 2015
Mobile versus being mobile: Match Web site experience to customer intent
January 12, 2015
Fragrance Du Bois aligns with women’s causes in the Middle East
January 9, 2015

Alfred Dunhill keeps G. Lorenzi alive with temporary exhibit
January 9, 2015
Demand and spending for art declines: report
January 9, 2015
Fairmont delves into local culture with ice festival
January 9, 2015

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions