American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Roche Bobois outfits 2014 Holiday House to create context for wares
December 8, 2014
Dior propels presence in Tokyo with Esprit Dior runway showing
December 8, 2014
In China quality, exclusivity outweighs price when purchasing luxury goods: survey
December 8, 2014

Why luxury retailers should watch Whole Foods’ new loyalty rewards pilot
December 8, 2014
5 qualitative strategies for luxury retailers to reduce returns
December 8, 2014
Mobile shopping spurred on by consumer spontaneity
December 8, 2014

Facebook captures less than half of local Russian consumers: report
December 5, 2014
Bentley introduces philanthropic efforts to Power on Ice
December 5, 2014
4 trends developing in content marketing in 2015
December 5, 2014

Longchamp invites consumers to Paris store opening with live-stream
December 4, 2014
Rolls-Royce welcomes record number of apprentices
December 4, 2014
Philanthropic work changes brand presence in home countries
December 4, 2014

5 tips for personalized mobile messaging that breaks through holiday noise
December 4, 2014
Kering exec: Boundaries between luxury, fashion, art are porous
December 3, 2014
Gucci and LACMA build friendship through partnership
December 3, 2014

A $30,000 smartphone with four wheels and a motor
December 3, 2014
Marc Jacobs supports children in need via Disney T-shirt
December 2, 2014
Macallan explores its 6 pillars with Mario Testino behind the lense
December 2, 2014

98pc of executives report impact from formal listening programs: survey
December 2, 2014
Why now is the time to invest in iBeacon technology
December 2, 2014
Gemfields continues industry transparency with charitable collaboration
December 1, 2014

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions