American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
The 7 “Cs” of mobile advertising
June 17, 2014
Brand experiences biggest driver of auto purchases: report
June 16, 2014
De Beers aims to inspire with Moments in Light portrait effort
June 16, 2014

Big 3 challenges of mobile advertising have finally been solved
June 16, 2014
Poltrona Frau gives consumers up-close look at construction through Spain events
June 13, 2014
Why soft launches are becoming the game marketer’s best weapon
June 13, 2014

Typecasts about wealthy should be demystified: report
June 12, 2014
Wedgwood partners with British Fashion Council to support young talent
June 12, 2014
Book excerpt: The Mobile Mind Shift
June 12, 2014

6 luxury marketing trends to watch
June 11, 2014
Starwood dominates L2’s hotel digital index
June 11, 2014
Jaguar Land Rover targets different audiences on US coasts
June 11, 2014

97 percent of millennials post on social networks while traveling: report
June 11, 2014
Dior shrinks iconic couture pieces for traveling exhibit
June 10, 2014
Bringing in a new era of mobile engagement
June 10, 2014

Prada celebrates journey of art and sound via multi-sensory exhibition
June 9, 2014
Chanel repeats fashion show to underscore US influence
June 9, 2014
Maserati appeals to loyalists with centennial celebration
June 9, 2014

Missoni seats consumers front row through charity auction
June 6, 2014
Breitling captures spirit of aviation using video engagement
June 6, 2014
Jaguar Land Rover Canada offers test drives at equestrian event to target new consumers
June 6, 2014

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions