American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
A divide-and-conquer approach to mobile app testing
November 12, 2013
34pc of consumers conduct in-store research via mobile device: Forrester
November 11, 2013
Jaeger-LeCoultre builds regional awareness with polo sponsorship
November 11, 2013

Social@Ogilvy exec claims disconnect between research and marketing teams
November 8, 2013
Brand marketers need to commit to mobile ad spend
November 8, 2013
Convergence of 3D printing and luxury fashion
November 8, 2013

Global billionaire net worth rises 5.3pc in 2013: report
November 7, 2013
Audi recruits 12 US undergrads to tackle population density
November 6, 2013
Bugatti maintains strict production line in legends series
November 6, 2013

How iOS7 and the new iPhones will affect mobile and digital campaigns
November 6, 2013
Louis Vuitton briskly transitions to Nicolas Ghesquière as creative director
November 5, 2013
TCPA petition filed with FCC to support mobile messaging
November 5, 2013

Westfield Valley Fair fetes Ferragamo, David Yurman boutiques via fashion event
November 4, 2013
Bang and Olufsen’s first wireless speakers meld to new spaces
November 4, 2013
Lexus gives life to winning deviantArt IS model design
November 4, 2013

Effectively monitoring and analyzing mobile direct response campaigns
November 4, 2013
Chopard rebuilds schools via charity bracelet collaboration
November 1, 2013
Brands deemed overrated as affluent consumers weigh value: study
November 1, 2013

Migrating app marketing campaigns from online to mobile
November 1, 2013
Tiffany, Swarovski, Cartier clinch top three finish in jewelry and watches: L2
October 31, 2013
Armani targets affluent marathon runners via email blast
October 31, 2013

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions