American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Do luxury brands need pop-up shops?
October 21, 2013
Fairmont, Burberry excel digitally in Middle East: L2
October 18, 2013
Why a one-Web approach works better than mobile Web
October 18, 2013

Ferragamo brings Hollywood gala to large audience via pop-up shop
October 17, 2013
Bentley teams up with Harper’s Bazaar to magnify Continental model campaign
October 17, 2013
What your service provider is not telling you about new TCPA rules for SMS/MMS marketing
October 17, 2013

Need for less data and more exclusive content
October 16, 2013
Mandarin Oriental, Hong Kong wraps up 50th anniversary with red-carpet gala, culinary events
October 15, 2013
6 geofencing tips for retailers to deliver targeted advertising
October 15, 2013

40,000 identified sellers hawking counterfeit beauty and health products: study
October 14, 2013
Advertisers should consider audio mobile ads and premium experiences
October 14, 2013
If the affluent live in a gated world, how do you get past the gate?
October 11, 2013

How marketers can understand and maximize mobile data
October 11, 2013
Michael Kors builds upon hunger campaign via global, live-streaming T-shirt giveaway
October 10, 2013
Why brands and agencies are not buying mobile ads
October 10, 2013

Coastal cities still dominate luxury real estate sales, but Aspen is rising
October 9, 2013
How mobile changed bricks-and-mortar shopping – for better or worse
October 9, 2013
Powering ad campaigns across devices
October 8, 2013

Land Rover tracks Ben Saunder’s record-breaking Antarctic journey via live social updates
October 7, 2013
How to conduct mobile keyword research
October 7, 2013
Top 10pc of US to increase holiday spending by 8pc to $20.7B: study
October 4, 2013

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions