American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
93pc respondents engage with print ads: British Vogue
July 5, 2013
FCC’s Oct. 16 deadline for mobile opt-in looms for marketers
July 5, 2013
Mobile should enhance consumer experience, not interrupt
July 5, 2013

88pc of affluent adults plan to travel for pleasure this year: report
July 3, 2013
Behavioral shift with Asian luxury consumption
July 3, 2013
Mobile’s missing puzzle piece: Lead generation
July 2, 2013

Why mobile is an untapped opportunity for luxury brands
July 2, 2013
Tiffany, Michael Kors are most purchased luxury brands by ultra-affluent women: Luxury Institute
July 1, 2013
Most creative people in mobile advertising are … spammers
July 1, 2013

Chanel ranks as more sought-after than Louis Vuitton in China: report
June 28, 2013
China’s online luxury sales climb 71pc: report
June 28, 2013
Challenging a skeptical view of the mobile-first approach
June 28, 2013

Dorchester Collection pampers parents-to-be with Royal birth-themed packages
June 27, 2013
Is now the time for smart watches?
June 27, 2013
Gramercy Park Hotel targets eco-friendly guests with bike program
June 26, 2013

Why Mozilla’s plan to ban third-party cookies is bad
June 26, 2013
4 factors to sharpen the holiday mcommerce experience
June 26, 2013
Hublot targets Miami Heat fans via championship watches
June 25, 2013

No more money, openness or innovation in mobile?
June 25, 2013
88pc of smartphone shoppers have negative experiences: report
June 24, 2013
Book excerpt: Customer Sense: How the 5 Senses Influence Buying Behavior
June 24, 2013

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions