American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Retailers turn to push messaging to reach holiday shoppers
December 21, 2012
Estée Lauder, Audi win in Chinese digital arena: L2 Think Tank
December 20, 2012
Reap holiday rewards with these top 3 mobile best-practice tips
December 20, 2012

98pc of affluent consumers shop online: Unity Marketing
December 19, 2012
Smartphone camera to influence mobile marketing and commerce in 2013
December 19, 2012
60pc high-net-worth consumers are optimistic about personal financial future: report
December 18, 2012

Five mobile advertising predictions for 2013
December 18, 2012
Affluent consumers are 40pc more likely to purchase luxury via Web sites: report
December 17, 2012
Leverage social commerce to improve customer service and retention
December 17, 2012

Taking a brand out of the luxury universe
December 14, 2012
Montblanc drives ecommerce, philanthropy through gifting program
December 13, 2012
Parmigiani pushes timepiece precision through The White Club event partnership
December 13, 2012

Mobile’s threat to traditional retail
December 13, 2012
90pc of affluent consumers favor quality over status in luxury purchases: Luxury Institute
December 12, 2012
Aston Martin leverages 100-year history via revamped logo, global celebrations
December 12, 2012

3 key strategies for engaging social-mobile customers
December 12, 2012
70pc of consumers seek new products from Facebook friends, not brands: study
December 11, 2012
7 tips to protect consumers who shop at your ecommerce site
December 11, 2012

What luxury media planners must really require of publishers
December 10, 2012
Lexus gains film industry credibility via Weinstein Company partnership
December 7, 2012
In-store and mobile: How union of old and new habits is holiday loyalty season gift
December 7, 2012

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions