American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Luxury digital marketing budgets to increase significantly by 2014: study
December 23, 2010
Retailers’ next big thing: mobile shopper marketing
December 23, 2010
Tag Heuer employs young designers to reach new consumer base
December 22, 2010

Three R’s of mobile location-based marketing
December 22, 2010
How to engage the connected shopper
December 21, 2010
Burberry sets standard for engaging Generation Y: study
December 20, 2010

Reaching luxury consumers overseas with global search optimization
December 20, 2010
Luxury spending higher than pre-recession levels: American Express
December 17, 2010
Why luxury brands should embrace mobile
December 17, 2010

Why real-time bidding matters for mobile advertising
December 16, 2010
11 trends for mobile apps in 2011
December 15, 2010
5 keys for luxury brands to build transmedia campaigns
December 14, 2010

Quality and ethics most important brand values to affluent consumers
December 13, 2010
Lamenting the lack of mobile advertising standards
December 13, 2010
Mercedes-Benz supports green businesses to enhance entrepreneurial innovation
December 10, 2010

Three reasons why Google’s Android is succeeding
December 9, 2010
Mobile commerce success starts with a device-agnostic approach
December 8, 2010
5 keys to elevating brands through mobile apps
December 7, 2010

Four metrics for adding neighborhood-level data to go hyper-local
December 6, 2010
Audi drives toward greener pastures with electric car reveal
December 3, 2010
How to optimize mobile marketing efforts with targeting
December 3, 2010

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions