American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
Call for speakers and sponsors: China Outlook 2020 conference Nov. 6 New York
September 10, 2019
Case study: How Men’s Wearhouse turns to mobile location data to drive in-store sales
September 10, 2019
Technology, social data can pave forward path for luxury beauty
September 10, 2019

Generation Alpha already influencing travel decisions: report
September 10, 2019
Building shopping experiences that tap into your audience’s senses
September 10, 2019
Art Basel to stage Abu Dhabi event in 2020
September 9, 2019

Not black and white: Blurred lines in fashion
September 9, 2019
Amazon set to disrupt ad ecosystem, threatening duopoly of Facebook and Google
September 6, 2019
Streetwear: Efficiency and effectiveness of value creation in luxury
September 6, 2019

Salon Privé turns attention towards Bentley in centennial celebration
September 6, 2019
Primacy of image in luxury
September 6, 2019
Influencers translate social media empires into entrepreneurship
September 5, 2019

5G, fashion and me
September 5, 2019
Does your book cover pass the 7-second test?
September 5, 2019
LVMH Prize goes to Thebe Magugu
September 4, 2019

Luxury remembers photographer Peter Lindbergh
September 4, 2019
Luxury retail at crossroads with digital inevitability
September 4, 2019
Marketers should tailor video content to different platforms: Gartner L2
September 4, 2019

Breaking the fashion code
September 4, 2019
Retail apps increase both sales and returns: study
September 3, 2019
Christian Louboutin being awarded for contributions to fashion artistry
September 3, 2019

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions